How to use ChatGPT for keyword research

How to use ChatGPT for keyword research:

ChatGPT can be a powerful tool for keyword research. Understand any topic in minutes with these tips for keyword research.

Anyone who isn’t using ChatGPT for keyword research is missing a trick.

You can save time and understand the entire topic in seconds instead of hours.

In this article, I outline my most effective ChatGPT prompts for keyword research and teach you how I put them together so you, too, can take, edit, and use them. Can add more.

But before we get to the tips, I want to emphasize that you shouldn’t replace keyword research tools or ignore traditional keyword research methods.

ChatGPT can make mistakes. It can even generate new keywords if you give it the right hint. For example, I asked him to provide me with a unique keyword for the topic “SEO” that had never been searched for before.

Interstellar Internet SEO:

In doing so, improving the material for a theoretical conception of the interstellar internet.”

Although I wanted to go into my LinkedIn profile and update my title to “Interstellar Internet SEO Consultant”, unfortunately, no one found it (and they probably never will)!

You should not blindly rely on the data returned by ChatGPT.

What you can rely on ChatGPT for is the topic ideation phase of keyword research and inspiration.

Chat GPT is a large language model trained with massive amounts of data to accurately predict which word will come next in a sentence. However, it doesn’t yet know how to do keyword research.

Instead, think of ChatGPT as an expert on any subject armed with knowledge if you ask him the right questions.

In this guide, that’s exactly what I want to teach you how to do – the most important tips you need to know when doing keyword research.

 

Best ChatGPT Keyword Research Prompts:

The following ChatGPT keyword research tips can be used anywhere, even on a topic you’re completely new to.

For this demonstration, let’s use the title “SEO” to represent these pointers.

Generating keyword ideas based on a topic:

{X} Most popular sub
What are the topics related to {Topic}?

The first clue is to give you an idea of ​​the niche.

As shown above, ChatGPT did a great job of understanding SEO and breaking it down into three pillars: on-page, off-page and technical.

The key to the following prompt is to take one of the topics that ChatGPT provides and query the subtopics.

What Are The {X} Most Popular Sub-topics Related To {Sub-topic}?

For this example, let’s query, “What are the most popular subtopics related to keyword research?”

Having done keyword research for over 10 years, I would expect it to produce information on keyword research metrics, keyword types, and intent.

ChatGPT To get the keywords you want without specifying each answer, use the “list without detail” prompt.

Here is an example of it:

List Without Description The Top {X} Most Popular Keywords For The Topic Of {X}

You can even branch these keywords out further into their long-tail.

Example prompt:

List Without Description The Top {X} Most Popular Long-tail Keywords For The Topic “{X}”

List Without Description The Top Semantically Related Keywords And Entities For The Topic {X}

You can even ask ChatGPT what keywords and entities are relevant to any topic.

Tip: The Onion Method Of Prompting ChatGPT

When you’re happy with a series of prompts, combine them all into one prompt. For example, so far in this article, we’ve asked ChatGPT the following:

What are the four most popular subtopics related to SEO?
What are the four most popular subtopics related to keyword research?
List the top five most popular keywords without a description for “Keyword Intent”?
List the top five most popular long tail keywords for the title “Keyword Intent Types” without details?
For the title “Types of Keyword Intent in SEO” list the top semantically relevant keywords and entities without any detail.
Combine all five into one prompt by telling ChatGPT to perform several steps. Example:

Perform the following steps in a consecutive order Step 1, Step 2, Step 3, Step 4, and Step 5”

Example:

Perform the following steps in a consecutive order Step 1, Step 2, Step 3, Step 4 and Step 5. Step 1 – Generate an answer for the 3 most popular sub-topics related to {Topic}?. Step 2 – Generate 3 of the most popular sub-topics related to each answer. Step 3 – Take those answers and list without description their top 3 most popular keywords. Step 4 – For the answers given of their most popular keywords, provide 3 long-tail keywords. Step 5 – for each long-tail keyword offered in the response, a list without descriptions 3 of their top semantically related keywords and entities.”

Generating Keyword Ideas Based On A Question:

Building on the above, we can get ChatGPT to help us get keyword ideas based on a query. For example, let’s ask, “What is SEO?”

Perform the following steps in a consecutive order Step 1, Step 2, Step 3, and Step 4. Step 1 Generate 10 questions about “{Question}”?. Step 2 – Generate 5 more questions about “{Question}” that do not repeat the above. Step 3 – Generate 5 more questions about “{Question}” that do not repeat the above. Step 4 – Based on the above Steps 1,2,3 suggest a final list of questions avoiding duplicates or semantically similar questions.”

Generating Keyword Ideas Using ChatGPT Based on the Alphabet Soup Method:

One of my favorite methods, without manually using a keyword research tool, is to generate keyword research ideas from Google Autocomplete, A to Z.

Example prompt:

Give me popular keywords that contain the keyword “SEO”, and the first letter of the word starts with “a”.

Tip: Using the onion prompting methodabove, we can combine all this in one prompt.

Give me five popular keywords that include “SEO” in the word, and the following letter starts with a. Once the answer has been done, move on to giving five more popular keywords that include “SEO” for each letter of the alphabet b to z.”

Generating keyword ideas based on user personas:

When it comes to keyword research, understanding user personas is essential to understanding your target audience and keeping your keyword research focused and targeted. ChatGPT can help you gain an initial understanding of customer personas.

Example prompt:

For the title “{topic}” enter 10 keywords each for different user types.

You can even go a step further and ask questions based on topics that specific user personas might be searching for.

Also target keywords based on these questions:

For each question listed above for each persona, list the keywords, as well as the long-tail keywords to target, and put them in a table”

Generating Keyword Ideas Using ChatGPT Based On Searcher Intent And User Personas:

Understanding the keywords your target audience is searching for is the first step to effective keyword research. The next step is to understand the search intent behind those keywords and what content format might work best.

For example, a business owner who is new to SEO or has just heard about it might be searching for “what is SEO”.

However, if they are further down and in the navigation stage, they can search for “top SEO firms”.

Here you can query ChatGPT to influence you based on any topic and your target user persona.

SEO Example:

For the topic of “{Topic}” list 10 keywords each for the different types of searcher intent that a {Target Persona} would be searching for”

ChatGPT For Keyword Research Admin:

Here’s how you can best use ChatGPT for keyword research admin tasks.

Using ChatGPT As A Keyword Categorization Tool:

One of the use cases for using ChatGPT is for keyword ranking.

In the past, I had to create spreadsheet formulas to rank for keywords or spend hours manually filtering and ranking keywords.

ChatGPT can be a great companion for you to run a short version of this.

Let’s say you’ve done keyword research in a keyword research tool, have a list of keywords, and want to rank for them.

You can use the following prompt:

Filter the below list of keywords into categories, target persona, searcher intent, search volume and add information to a six-column table: List of keywords – [LIST OF KEYWORDS], Keyword Search Volume [SEARCH VOLUMES] and Keyword Difficulties [KEYWORD DIFFICUTIES].”

Tip: Add keyword metrics from keyword research tools, as using the search volume that the ChatGPT prompt can give you will be inaccurate at best.

Using ChatGPT For Keyword Clustering:

Another use case for ChatGPT is to help you do keyword research. Many keywords have the same purpose, and by grouping related keywords, you may find that one piece of content can often target multiple keywords at once.

However, be careful not to rely solely on LLM data for clustering. Whether ChatGPT can cluster as a similar keyword, SERP or users may disagree. But it’s a good starting point.

The major downside of using ChatGPT for keyword clustering is the amount of keyword data you can cluster based on memory limitations.

Therefore, you may find a keyword clustering tool or script that is better for large keyword clustering tasks. But for a small amount of keywords, ChatGPT is actually quite good.

A great use of short keyword clustering using ChatGPT is for grouping People Also Ask (PAA) questions.

Use the following prompt to group keywords based on their semantic relationships. For example:

Organize the following keywords into groups based on their semantic relationships, and give a short name to each group: [LIST OF PAA], create a two-column table where each keyword sits on its own row.

Using Chat GPT For Keyword Expansion By Patterns:

One of my favorite ways to do keyword research is pattern spotting.

Most seed keywords have a variable that can expand your desired keyword.

Here are some sample examples:

1. Question Patterns:

(who, what, where, why, how, are, can, do, does, will)

Generate [X] keywords for the topic “[Topic]” that contain any or all of the following “who, what, where, why, how, are, can, do, does, will”

2. Comparison Patterns:

 

Example:

Generate 50 keywords for the topic “{Topic}” that contain any or all of the following “for, vs, alternative, best, top, review”

3. Brand Patterns:

One of my favorite modifiers is another brand-specific keyword.

We are probably familiar with the most popular SEO brands; However, if you’re not, you can ask your AI friend to do the heavy lifting.

Example prompt:

For the top {Topic} brands what are the top “vs” keywords”

4. Search Intent Patterns:

One of the most common search intent patterns is “best”.

When someone is searching for a “best {topic}” keyword, they are usually looking for a comprehensive list or guide that highlights the top options, products, or services within that specific topic. Along with their features, benefits and possible drawbacks, to make an informed decision.

Example:

For the topic of “[Topic]” what are the 20 top keywords that include “best”

Again, this guide to keyword research using ChatGPT emphasizes the ease of generating keyword research ideas using ChatGPT throughout the process.

Keyword Research Using ChatGPT Vs. Keyword Research Tools

Free Vs. Paid Keyword Research Tools

Similar to keyword research tools, ChatGPT has free and paid options.

However, one of the main drawbacks of using ChatGPT for keyword research alone is the absence of SEO metrics to help you make better decisions.

To improve accuracy, you can take the results it gives you and verify them with your keyword research tool – or vice versa, as shown above, in the tool Uploading correct data and then prompting.

However, you should consider how much time it takes to type and refine your prompt to get the data you want compared to using filters in popular keyword research tools.

For example, if we use a popular keyword research tool using filters, you can find the “best” queries with all their SEO metrics:

Unlike ChatGPT, in general, there is no token limit. You can generate hundreds, if not thousands, of keywords at a time.

As I’ve mentioned multiple times throughout this section, you can’t blindly trust the data or SEO metrics it may try to provide you.

The key is to do keyword research with a keyword research tool.

ChatGPT For International SEO Keyword Research:

ChatGPT can be a fantastic multilingual keyword research assistant.

For example, if you want to research keywords in a foreign language such as French. You can ask ChatGPT to translate your English keywords.

The key is to take the above data and paste it into a popular keyword research tool for verification.
As you can see below, many keyword translations for English keywords have no search volume for direct translation into French.

But don’t worry, there’s a solution: if you have access to a competitor keyword research tool, you can see what web pages are ranking for that query – and then ChatGPT Translated Keyword Identify the top keywords for this page based on the keyword search volume.

Or, if you don’t have access to a paid keyword research tool, you can always take the best performing result, copy the page, and then ask ChatGPT what the page’s primary keyword is. Is.